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AthenaPrep — Prepare. Progress. Perform.
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MarketingActively hiringPosted 5 weeks ago

Performance Marketing Manager

Bring serious aspirants to AthenaPrep at a cost that works — and prove it with numbers you'd defend to a sceptic.

Apply for this role
Experience
3–6 yrs
Location
Remote (India)
Arrangement
Remote
Employment
Full-time
Department
Marketing

Responsibilities

  • Own paid acquisition across Meta, Google and YouTube end to end
  • Write and test creative that speaks like an aspirant, not a brochure
  • Improve landing-page conversion in partnership with product and design
  • Report CAC and payback honestly, including when a channel isn't working
  • Find the channels nobody in this category is using well yet

Requirements

  • 3+ years running paid acquisition with real budget ownership
  • Strong analytics instincts; you can tell signal from noise
  • Copywriting ability — you brief creative by writing it first
  • Experience with attribution and its limits

Preferred skills

Nice to have, not required — apply even if none of these are true of you.

  • Edtech or subscription-product experience
  • Familiarity with Indian regional targeting and languages
  • Lifecycle and retention marketing

What success looks like

How we'll judge this role together — shared with you on day one, not at review time.

  • Blended CAC falls while paid volume grows
  • Payback period stays inside the target window
  • A repeatable creative testing process exists and is documented

Growth path

  1. 1

    First 90 days

    Take ownership of paid channels and establish clean reporting.

  2. 2

    Year one

    Own the full acquisition mix, paid and organic.

  3. 3

    Beyond

    Grow into Head of Marketing.

Skills you'll use

  • Paid social
  • Google Ads
  • Analytics
  • Copywriting
  • CRO

Benefits

  • Remote-first

    Work from anywhere in India, with hours you actually control.

  • Meaningful ownership

    Early team members share in what they help build.

  • Learning budget

    Books, courses and conferences that make you better at the craft.

  • Full AthenaPrep access

    Every plan unlocked, for you and your immediate family.

  • Equipment that helps

    The machine and setup you need to do focused work.

  • Time that's genuinely off

    Generous leave, and no expectation of being reachable on it.

Hiring timeline

  1. 1

    You apply

    We reply within 3 days

    A short note on why this problem interests you beats a long CV. Links to things you've made help most.

  2. 2

    Intro conversation

    30 minutes

    A relaxed call about your work, what you want next, and what we're actually building. Questions go both ways.

  3. 3

    A real problem

    Take-home or live

    A small, time-boxed piece of work close to what the role actually involves. No trick puzzles, no unpaid project work.

  4. 4

    Conversation with the founder

    45 minutes

    Values, ownership, and how you'd want the first ninety days to go.

  5. 5

    Offer

    Within a week

    Clear terms, clear scope, and a start date that works for you.

Questions

Yes. We care much more about evidence of craft than years of experience — a project you built and can explain in depth counts for more than a familiar company name.

Yes, remote-first across India, and async by default. We write decisions down so nobody needs to be online at a particular hour to stay in the loop.

Usually under three weeks from application to offer. We reply to every application within three days, even when the answer is no.

Yes, and they are real work with real ownership, not shadowing. Strong interns are regularly offered full-time roles.

Join the talent community below. We open roles as we grow, and the people already in the pool are the first ones we contact.

Next.js and TypeScript on the front end, Postgres via Supabase, and an AI layer built on retrieval over our own content. You do not need prior experience with all of it.

Think this is you?

A short note on why this problem interests you beats a long CV. If you're close but not an exact match, apply anyway — we'd rather read your note than miss you.

Apply for Performance Marketing ManagerJoin talent community
Apply now